SEO Consultant in Colombia. Organic traffic that turns into business.
SEO consultant based in Bogotá, working with clients across the Americas and Europe. I help eCommerce, media and companies in every industry turn technical SEO, GEO and content into real traffic and revenue.
Brands that have trusted my work
SEO Services
End-to-end technical SEO, GEO and organic growth — built around business outcomes.
Technical SEO audit
Structured data, Core Web Vitals, crawl budget and indexing. I dig deep into your site and deliver a diagnosis with clear priorities — not a generic list of 200 errors with no context.
GEO & AI Search
I get your brand ready for AI Overviews, ChatGPT and generative search: structured data, citable content and emerging standards like llms.txt, so AI finds you and cites you.
Content strategy
Cluster and hub architectures built on real search demand. Content that ranks durably and turns readers into customers or subscribers.
SEO migrations
Migrations without traffic loss: URL mapping, redirects and CDN control. At a national media outlet I recovered 100% of traffic within two weeks of a CMS change.
News SEO for publishers
Google Discover, Top Stories and editorial architecture. I turn news spikes into durable traffic and subscribers — not visits that vanish the next day.
Analytics & dashboards
Looker Studio dashboards that connect SEO to the business: traffic, conversion and revenue. I automate the repetitive work with Python and n8n.
SEO for your industry
SEO is not one-size-fits-all. I adapt the strategy to the reality of each industry.
eCommerce
More organic sales without depending on paid media: category architecture, product pages, faceted navigation and content that ranks and converts.
Media & publishers
News SEO, Google Discover and content clusters that turn news spikes into durable traffic and subscribers.
Local businesses
Local SEO and Google Business Profile so customers in your city find you right when they search for what you offer.
SaaS & B2B
Bottom-of-funnel content, technical SEO and topical authority for long sales cycles and informed decisions.
Professionals & SMBs
A solid, profitable Google presence for practices, firms, services and growing businesses.
Personal brands & experts
Positioning and GEO so you become the reference in your niche — including inside AI answers.
What sets me apart
Real technical SEO
I don’t stay on the surface. I work on crawling, indexing, structured data and performance. I took a national media outlet to a record 1.22M monthly users and recovered 100% of its traffic after a migration.
I think in business, not rankings
A ranking without revenue is worthless. I connect SEO to subscriptions, RPM and revenue per session. I built Mundo Motor from zero to 330,400 organic users without a dollar in paid media.
At the forefront of AI search
SEO changed with AI, and I’ve been working there for a while. I apply GEO, AI Overviews and generative search so your brand shows up in the answers of ChatGPT, Gemini and Google.
How I work
A clear, measurable process oriented to business results.
Diagnosis & audit
Full technical and content audit: current state, opportunities and competitive analysis.
Strategy & prioritized roadmap
Keyword research, search intent and a prioritized roadmap aligned with your commercial goals.
Technical & content implementation
On-page and technical SEO (performance, structured data, architecture) plus content that ranks and converts.
Measurement with dashboards
Looker Studio dashboards connecting SEO to the business: traffic, conversion and revenue.
Iteration & scaling
Continuous, data-driven optimization to scale organic acquisition sustainably.
Results that speak
I don’t measure success in visits, but in business: subscribers, revenue and authority. Traffic is the means, not the end.
Revista CAMBIO — All-time traffic record
Scale the outlet’s organic acquisition and turn SEO into the main source of the paid-subscriber funnel.
End-to-end acquisition strategy, CMS migration with pre- and post-launch audits, CDN cache crisis management (Cloudflare) and On-Page SEO training for 20+ journalists.
Record 1.22M unique users in one month, full traffic recovery within 2 weeks of the migration, +91.6% reading time and 80/100 on Lighthouse.
Mundo Motor — From zero to 330,400 users with no ad spend
Build and monetize a digital media outlet from scratch, 100% through SEO and with zero ad spend.
Founded and scaled the outlet, managing P&L, monetization (AdSense + Vidomy) and B2B partnerships with Auteco, AKT and Yamaha, leading a team of 5.
Over 330,400 unique organic users, with RPM, revenue-per-session and conversion optimization.
Caracol TV — SEO for 12 digital brands
Unify and raise the technical SEO performance of the group’s digital ecosystem.
Technical and content strategy for Noticias Caracol, Gol Caracol, Blu Radio, La Kalle and others, with technical audits and performance work on speed and domain authority.
Improvements in load speed, domain authority and technical consistency across the ecosystem’s 12 brands.
Initial diagnosis with no strings attached: if I don’t see real room for growth, I’ll tell you straight.
SEO & Organic Growth Consultant
Technical SEO · GEO & AI Search · Bogotá, Colombia
Technical SEO and organic growth specialist with a hybrid profile across search, data and business. I read search as a consumer-intelligence layer: I translate demand trends and behavior patterns into content, product and marketing decisions. I master technical SEO (structured data, Core Web Vitals, indexing and crawling) and work at the forefront of AI search — GEO, AI Overviews and generative search — automating workflows with Python and low-code tools.
Tech stack
Revista CAMBIO · 2024 – 2026
Mundo Motor Bike · 2024 – present
Caracol TV · 2023 – 2024
Canal 1 · 2023
Elemental Suite · 2023
What people say about my work
Real, verifiable reviews on my Google Business profile (in Spanish).
You’ll always talk to me directly — no sales teams in between.
Certifications & education
Continuous specialization in technical SEO, generative AI and growth.
Generative AI Learning Path
2023
You work with me, not a middleman
The difference between hiring the person who executes the strategy and hiring someone who assigns you a junior.
Senior SEO consultant
- You talk and work directly with the person executing the strategy
- A strategy tailored to your business, not a template
- Focus on results: traffic that converts and revenue, not just positions
- Technical SEO, GEO and content under one head
- Direct, transparent dealing with no fine print
The agency model
- Sells you a senior and hands you a rotating junior
- Standardized processes that don’t always fit your business
- Vanity metrics: rankings that don’t move sales
- Fragmented teams that often don’t talk to each other
- Long contracts and unclear costs
How we work together
No endless contracts, no fine print. We pick the model that best fits where you are.
Audit & strategy
Project-based: full technical audit, keyword research and a prioritized roadmap. Ideal to start with a clear plan of what to do and in what order.
Monthly retainer
Ongoing implementation, content, measurement and iteration month over month. To turn SEO into your sustained growth channel.
One-off consulting
Advisory sessions to solve specific questions, validate technical decisions, or guide and train your in-house team.
Dedicated attention and continuity. I work with a limited number of clients at a time so every project gets real focus and direct access to me — not a rotating junior. Strategy, decisions and processes are documented in your own workspace, so knowledge never depends on a single head and your project always has continuity. Every engagement starts with a free intro call: that way we both confirm we’re the right fit before committing.
Frequently asked questions
What does an SEO consultant do, and how is it different from an agency?
An SEO consultant works directly with you, with no middlemen. I design and implement technical SEO, content and GEO strategies focused on business results: more qualified organic traffic and more revenue, not just rankings.
What is GEO (Generative Engine Optimization)?
It’s optimization for AI-powered search — Google’s AI Overviews, ChatGPT, Claude and generative search. I prepare your brand to appear and be cited in AI-generated answers using structured data, citable content and standards like llms.txt.
How long does SEO take to show results?
It depends on your starting point and competition, but the first technical wins show within weeks, and sustained organic growth usually consolidates within 3 to 6 months. I’ve recovered 100% of a publisher’s traffic in just 2 weeks after a migration.
Do you work with companies outside Colombia?
Yes. I’m based in Bogotá and work remotely with clients across Latin America, the United States and Europe, in English and Spanish.
What kinds of projects do you work with?
Media and publishers (News SEO), eCommerce, and businesses that want to turn SEO into their main customer-acquisition channel.
Do you do SEO for eCommerce or online stores?
Yes. I optimize category architecture, product pages and faceted navigation so you sell more from organic traffic and depend less on paid media.
Why hire an SEO consultant in Colombia?
You get senior-level strategy and execution — experience leading SEO for national media brands — with the cost advantage and time-zone alignment of working with a consultant based in Latin America.
A freelance consultant or an agency?
With a consultant you work directly with the person who executes — no middlemen, no rotating juniors. You gain proximity, focus and a strategy built for your business.
How do we start working together?
With a free intro call: you tell me about your project and goals, and I send you a scoped proposal and quote for the audit or SEO plan. No strings attached.
Based in Bogotá, working worldwide
I work remotely with clients across Colombia, Latin America, the United States and Europe — fluent in Spanish and English, on US-friendly time zones (GMT-5).
