Real results

Scale the outlet’s organic acquisition and turn SEO into the main source of the paid-subscriber funnel.

End-to-end acquisition strategy, CMS migration with pre- and post-launch audits, CDN cache crisis management (Cloudflare) and On-Page SEO training for 20+ journalists.

Record 1.22M unique users in one month, full traffic recovery within 2 weeks of the migration, +91.6% reading time and 80/100 on Lighthouse.

Build and monetize a digital media outlet from scratch, 100% through SEO and with zero ad spend.

Founded and scaled the outlet, managing P&L, monetization (AdSense + Vidomy) and B2B partnerships with Auteco, AKT and Yamaha, leading a team of 5.

Over 330,400 unique organic users, with RPM, revenue-per-session and conversion optimization.

A B2B brand of veterinary surgical sutures with a website inherited from a previous vendor: practically invisible on Google, thin content, no blog — and a quote-request channel that was silently failing.

Full audit and end-to-end execution: technical fixes (sitemap, product schema with official spec sheets, llms.txt, H1s), new content (6 technical articles, product pages with real specifications and a category page), CRO (new hero, quote popup) and fixing the quote form, which was sending from an external domain and could fail to deliver.

A technically healthy, fully Spanish-language site, a blog grown from 0 to 6 articles targeting industry keywords, a homepage 604 KB lighter and a quote channel working and verified. Rankings now in measurement phase.

A basketball academy in Orlando, Florida that needed to move from a generic Wix site to a professional platform of its own before the U.S. school year.

Complete WordPress build: 17+ page architecture, content for the U.S. market, local keyword research, on-page SEO and schema, legal compliance (children-aware privacy policy, cookies and consent), domain migration from Wix without touching the corporate email, and content-only editing so the client can publish without a developer.

Launched on its own domain in 4 weeks, with a clean post-launch audit: 17 pages with zero errors, valid schema and a sitemap ready for Search Console. An ongoing project, evolving with the client.

Unify and raise the technical SEO performance of the group’s digital ecosystem.

Technical and content strategy for Noticias Caracol, Gol Caracol, Blu Radio, La Kalle and others, with technical audits and performance work on speed and domain authority.

Improvements in load speed, domain authority and technical consistency across the ecosystem’s 12 brands.